Top-down view of a pack of Mothers Pride Scottish Plain bread in tartan packaging, placed on a beige linen cloth covering a rustic wooden table.

Mothers Pride® Scottish Plain

Mothers Pride®, first sold in 1936, became a national brand in 1956 with iconic TV ads featuring Thora Hird and Dusty Springfield. Now a Hovis® sub-brand, it’s known for Scottish Batch, White and Brown Bread, and a selection of morning goods.

Benefits

Low Fat

Source of Protein

Low Sugar

Suitable for Home Freezing

Suitable for Vegetarians & Vegans

Recycle with Bags at Large Supermarkets

Ingredients

Nutritional Information

Typical Values
Per 100g
Per Slice 50g
Energy
974kJ
230kcal
487kJ
115kcal
Fat
of which saturates
1.5g
0.3g
0.8g
0.2g
Carbohydrate
of which sugars
43.8g
2.9g
21.9g
1.5g
Fibre
2.6g
1.3g
Protein
9.0g
4.5g
Salt
0.95g
0.48g
This loaf contains 16 slices

Shop now at the following stores:

Two toasted slices of buttered Mothers Pride Scottish Plain bread on a blue tablecloth, with a bowl of vegetable soup and a spoon on the side.

Explore the rest of the range

Hovis White n Fibre bread on a white backdrop with a subtle shadow. The packaging is half transparent and green, decorated with wheats.

Hovis® White 'n Fibre

Hovis® White 'n Fibre®, the great tasting loaf that's full of wholesome goodnessɫ. Baked with 50% more fibreɫɫ than other white loaves and with added Vitamin Dɫ ɫHovis® White 'n Fibre® is a source of Vitamin D which contributes to the maintenance of normal bones and teeth if eaten as part of a healthy balanced diet and lifestyle. ɫɫEach 100g contains 3.8g of fibre. That's 50% more fibre than other sliced white loaves on the market which typically contain 2.5g per 100g.
View
Hovis Signature White bread on a white backdrop with a subtle shadow. The packaging is half transparent and with tones of blue, decorated with wheats.

Hovis® Signature White

Hovis® Signature White is a great tasting loaf with sourdough, and features a delightful texture with a golden crust. It's not just delicious, it's also a source of protein and fibre, plus it's low in fat, saturated fat, and sugars. Enjoy a loaf that truly delivers on flavour.
View
Hovis Soft White Medium Sliced bread on a white backdrop with a subtle shadow. The packaging features a Union Jack pattern and a yellow label reading 'Soft to the Last Slice.'

Hovis® Soft White Medium Sliced

With it's incredibly soft texture and delicious flavour, this bread is perfect for sandwiches, toast, or any mealtime favourite. A staple in households across the UK. Soft from the first slice to the last.
View