White Original

Ready for the softest thing since sliced bread? Our Soft White loaves are perfect for sandwiches or straight from the toaster.

Take your pick from medium, thick or extra thick sliced.

Hovis® Soft White – soft from the first slice to the last1.
 

    • Low Fat
    • Source of Protein
Original

*Hovis is a registered trademark of Hovis Ltd.
1Hovis data, 2017

White Half Loaf

Ready for the softest thing since sliced bread? Our Soft White loaves are perfect for sandwiches or straight from the toaster.

Still our perfectly Soft White loaf, just with half as many slices. For when you don't need as much but still want a full size slice.
 

    • 400g loaf 
    • Full size slices
Half Loaf

*Hovis is a registered trademark of Hovis Ltd.

 

White Bloomer

Our expert bakers have created our new White Bloomer loaf using carefully selected ingredients and baked specially for softness.

Every loaf is baked with our signature sourdough, which uses a traditional sponge and dough process and is slowly fermented for 72 hours to develop a deep and delicious flavour.

    • Low fat
    • Source of protein
    • Baked with Hovis® signature sourdough
Bloomer
*Hovis is a registered trademark of Hovis Ltd.

Nutrition Information

Typical Values Per 100g Per Slice 29g
Energy 987kJ
233 kcal
282kJ
67 kcal
Fat 1.7g 0.5g
of which saturates 0.3g 0.1g
Carbohydrates 44.6g 12.8g
of which sugars 3.5g 1.0g
Fibre 2.4g 0.7g
Protein 8.7g 2.5g
Salt 0.90g 0.26g

This loaf contains 14 slices

Ingredients

Wheat Flour (with added Calcium, Iron, Niacin, Thiamin), Water, Yeast, Soya Flour, Salt, Preservative: E282, Emulsifiers: E471, E472e; Flour Treatment Agent: Ascorbic Acid.

Refers to 800g product

Allergy advice

For allergens, including cereals containing gluten, see ingredients in bold.

Storage Information

Keep cool and dry.

If freezing, freeze as soon as possible after purchase and use within 3 months.
Fridge Vegan

Suitable for Home Freezing

Suitable for vegetarians and vegans

Original

Nutrition Information

Typical Values Per 100g Per Slice 40g
Energy 987kJ
233 kcal
395kJ
93 kcal
Fat 1.7g 0.7g
of which saturates 0.3g 0.1g
Carbohydrates 44.6g 17.9g
of which sugars 3.5g 1.4g
Fibre 2.4g 1.0g
Protein 8.7g 3.5g
Salt 0.90g 0.36g

This loaf contains 20 slices

Ingredients

Wheat Flour (with added Calcium, Iron, Niacin, Thiamin), Water, Yeast, Soya Flour, Salt, Preservative: E282, Emulsifiers: E471, E472e; Flour Treatment Agent: Ascorbic Acid.

Refers to 800g product

Allergy advice

For allergens, including cereals containing gluten, see ingredients in bold.

Storage Information

Keep cool and dry.

If freezing, freeze as soon as possible after purchase and use within 3 months.
Fridge Vegan

Suitable for Home Freezing

Suitable for vegetarians and vegans

Original

Nutrition Information

Typical Values Per 100g Per Slice 50g
Energy 987kJ
233 kcal
494kJ
117 kcal
Fat 1.7g 0.8g
of which saturates 0.3g 0.2g
Carbohydrates 44.6g 22.3g
of which sugars 3.5g 1.7g
Fibre 2.4g 1.2g
Protein 8.7g 4.4g
Salt 0.90g 0.45g

This loaf contains 16 slices

Ingredients

Wheat Flour (with added Calcium, Iron, Niacin, Thiamin), Water, Yeast, Soya Flour, Salt, Preservative: E282, Emulsifiers: E471, E472e; Flour Treatment Agent: Ascorbic Acid.

Refers to 800g product

Allergy advice

For allergens, including cereals containing gluten, see ingredients in bold.

Storage Information

Keep cool and dry.

If freezing, freeze as soon as possible after purchase and use within 3 months.
Fridge Vegan

Suitable for Home Freezing

Suitable for vegetarians and vegans

Original

Nutrition Information

Typical Values Per 100g Per Slice 67g
Energy 987kJ
233 kcal
662kJ
156 kcal
Fat 1.7g 1.1g
of which saturates 0.3g 0.2g
Carbohydrates 44.6g 29.9g
of which sugars 3.5g 2.3g
Fibre 2.4g 1.6g
Protein 8.7g 5.9g
Salt 0.90g 0.60g

This loaf contains 12 slices

Ingredients

Wheat Flour (with added Calcium, Iron, Niacin, Thiamin), Water, Yeast, Soya Flour, Salt, Preservative: E282, Emulsifiers: E471, E472e; Flour Treatment Agent: Ascorbic Acid.

Refers to 800g product

Allergy advice

For allergens, including cereals containing gluten, see ingredients in bold.

Storage Information

Keep cool and dry.

If freezing, freeze as soon as possible after purchase and use within 3 months.
Fridge Vegan

Suitable for Home Freezing

Suitable for vegetarians and vegans

Original

Nutrition Information

Typical Values Per 100g Per Slice 40g
Energy 987kJ
233 kcal
395kJ
93 kcal
Fat 1.7g 0.7g
of which saturates 0.3g 0.1g
Carbohydrates 44.6g 17.9g
of which sugars 3.5g 1.4g
Fibre 2.4g 1.0g
Protein 8.7g 3.5g
Salt 0.90g 0.36g

This loaf contains 10 slices

Ingredients

Wheat Flour (with added Calcium, Iron, Niacin, Thiamin), Water, Yeast, Soya Flour, Salt, Preservative: E282, Emulsifiers: E471, E472e; Flour Treatment Agent: Ascorbic Acid

Allergy advice

For allergens, including cereals containing gluten, see ingredients in bold.

Storage Information

Keep cool and dry.

If freezing, freeze as soon as possible after purchase and use within 3 months.
Fridge Vegan

Suitable for Home Freezing

Suitable for vegetarians and vegans

Soft White Half Loaf

Nutrition Information

Typical Values Per 100g Per 50g
Energy 1033kJ
244 kcal
516kJ
122 kcal
Fat 2.8g 1.4g
of which saturates 0.9g 0.5g
Carbohydrates 44.6g 22.3g
of which sugars 2.6g 1.3g
Fibre 3.0g 1.5g
Protein 8.7g 4.4g
Salt 1.20g 0.60g

This loaf contains 16 Slices

Ingredients

Wheat Flour (with added Calcium, Iron, Niacin, Thiamin), Water, Sourdough (Wheat) (4%), Yeast, Vegetable Fat (Palm, Rapeseed), Fermented Wheat Flour, Salt, Soya Flour, Preservative: E282, Emulsifiers: E472e, E471; Flour Treatment Agent: Ascorbic

Allergy advice

For allergens including cereals containing gluten, see ingredients in bold.

Storage Information

If freezing, freeze as soon as possible after purchase and use within 3 months.
Fridge Vegan

Suitable for Home Freezing

Suitable for vegetarians and vegans

White Bloomer